Comments on: Does Social Media Overwhelm Have You at a Dead Stop? http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/ Your message comes shining through. Thu, 10 Mar 2011 01:50:39 -0500 http://wordpress.org/?v=2.9.2 hourly 1 By: Crystal Thies http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/comment-page-1/#comment-44 Crystal Thies Thu, 09 Jul 2009 19:28:21 +0000 http://crystalclearbuzz.com/?p=155#comment-44 Elvira, In regards to Facebook, you will want to set up a company page in addition to your personal profile. On the page, there are applications to list events and other links - perhaps of your clients. If you are going to be promoting your clients, make sure that they are aware that that is a benefit of working with you or you could even charge extra for it (but you would have to have a significant fan base before anyone would likely find it worthwhile to pay for). After you set up your page, I highly recommend connecting with as many people as possible to get them to be fans. You now have to get only 100 fans before you can create a customized link to your page - which is very important to have. You can do this by using your personal facebook connections and by using your email list. I went on your website and just want to make a couple comments...the articles you have listed on the sidebar aren't related to your business and that is confusing. I'm guessing that those are articles from your clients that you are promoting. If that is the case, I would recommend changing the title from just "Articles" to "Client Articles" or "Meet My Clients" or something similar. Since your company is focused on events, when I see "Articles" I'm anticipating articles about how to hold successful events. Also, the link to your Services is either not functioning or the page isn't up. That is a crucial page to have because that is the first place potential clients will look. Not having that page is like walking around with a top and nothing but your underwear. As you build your presence, focus on the key pieces that relate directly to revenue generation. One of the services I offer small businesses like yours is a strategic review that will help you know what strategies to focus on first to have the largest ROI. I can also help implement the strategies I recommend. Feel free to contact me if you want more information. Thanks for the comment! Elvira,
In regards to Facebook, you will want to set up a company page in addition to your personal profile. On the page, there are applications to list events and other links – perhaps of your clients. If you are going to be promoting your clients, make sure that they are aware that that is a benefit of working with you or you could even charge extra for it (but you would have to have a significant fan base before anyone would likely find it worthwhile to pay for). After you set up your page, I highly recommend connecting with as many people as possible to get them to be fans. You now have to get only 100 fans before you can create a customized link to your page – which is very important to have. You can do this by using your personal facebook connections and by using your email list.

I went on your website and just want to make a couple comments…the articles you have listed on the sidebar aren’t related to your business and that is confusing. I’m guessing that those are articles from your clients that you are promoting. If that is the case, I would recommend changing the title from just “Articles” to “Client Articles” or “Meet My Clients” or something similar. Since your company is focused on events, when I see “Articles” I’m anticipating articles about how to hold successful events. Also, the link to your Services is either not functioning or the page isn’t up. That is a crucial page to have because that is the first place potential clients will look. Not having that page is like walking around with a top and nothing but your underwear.

As you build your presence, focus on the key pieces that relate directly to revenue generation. One of the services I offer small businesses like yours is a strategic review that will help you know what strategies to focus on first to have the largest ROI. I can also help implement the strategies I recommend. Feel free to contact me if you want more information. Thanks for the comment!

]]> By: Elvira http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/comment-page-1/#comment-43 Elvira Thu, 09 Jul 2009 17:06:21 +0000 http://crystalclearbuzz.com/?p=155#comment-43 Hello Crystal, What an awesome article. I find myself in so much that you are saying. Just now getting dressed whilst everyone is watching and adding that jacket and changing the shoes as I go along... I am now on linkedin and the next step now is facebook. Do you have any recommendation on how to do this professionally? Apart from showcasing my business services, I also would like to promote upcoming events. Thanks so much. Hello Crystal, What an awesome article. I find myself in so much that you are saying. Just now getting dressed whilst everyone is watching and adding that jacket and changing the shoes as I go along… I am now on linkedin and the next step now is facebook. Do you have any recommendation on how to do this professionally? Apart from showcasing my business services, I also would like to promote upcoming events. Thanks so much.

]]> By: Aurora http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/comment-page-1/#comment-38 Aurora Wed, 01 Jul 2009 13:54:28 +0000 http://crystalclearbuzz.com/?p=155#comment-38 I appreciate your statement about your blog "he important thing is that it’s going" ... business owners need to be reminded that there needs to be a balance between perfection and action. If the pursuit of perfection is paralyzing you - then find a compromise that will allow you to move forward without sacrificing too much of your current image, vision or standards. There’s no excuse not to get started ... I appreciate your statement about your blog “he important thing is that it’s going” … business owners need to be reminded that there needs to be a balance between perfection and action. If the pursuit of perfection is paralyzing you – then find a compromise that will allow you to move forward without sacrificing too much of your current image, vision or standards.

There’s no excuse not to get started …

]]> By: Marie Lisewski http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/comment-page-1/#comment-37 Marie Lisewski Wed, 01 Jul 2009 13:44:56 +0000 http://crystalclearbuzz.com/?p=155#comment-37 Crystal Thank you for your well written article. I too am a one person shop. I have been concerned lately that I am spending too much time on social media marketing. However, I do feel that it is the best way to grow my buisness. My business is B2B and B2C so I am on FaceBook (a personal profile and a business page) and on LinkedIn. I am on twitter to keep up with local goings on. Blogging and maintaining a website with a monthly newsletter as well as managing a monthly e-mail campaign are exhausting. Fortunately, I am in my "slow" season so I plan on taking advantage of the extra time now so that I will be in a good position when my "busy time" hits. With good planning and time managment skills it can be done. Crystal
Thank you for your well written article. I too am a one person shop. I have been concerned lately that I am spending too much time on social media marketing. However, I do feel that it is the best way to grow my buisness. My business is B2B and B2C so I am on FaceBook (a personal profile and a business page) and on LinkedIn. I am on twitter to keep up with local goings on. Blogging and maintaining a website with a monthly newsletter as well as managing a monthly e-mail campaign are exhausting. Fortunately, I am in my “slow” season so I plan on taking advantage of the extra time now so that I will be in a good position when my “busy time” hits. With good planning and time managment skills it can be done.

]]> By: Ronna http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/comment-page-1/#comment-36 Ronna Wed, 01 Jul 2009 02:04:00 +0000 http://crystalclearbuzz.com/?p=155#comment-36 I'm with you on the perfectionistic tendencies. Thanks for reminding me that something is better than nothing, that forward movement is what matters, and that I'm not alone!!! I’m with you on the perfectionistic tendencies. Thanks for reminding me that something is better than nothing, that forward movement is what matters, and that I’m not alone!!!

]]> By: Tonya http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/comment-page-1/#comment-35 Tonya Mon, 29 Jun 2009 22:25:08 +0000 http://crystalclearbuzz.com/?p=155#comment-35 Hi Crystal , this article is right on,this is exactly what I have had to do. It does take a lot of time to keep up with these social sites. I am not as good as I should be about updates,but I am working on that. Hi Crystal , this article is right on,this is exactly what I have had to do. It does take a lot of time to keep up with these social sites. I am not as good as I should be about updates,but I am working on that.

]]> By: Nikhil Vaswani http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/comment-page-1/#comment-34 Nikhil Vaswani Mon, 29 Jun 2009 17:17:20 +0000 http://crystalclearbuzz.com/?p=155#comment-34 Nicely written! Social networking will soon become the most effective way of building your professional career and creating a personal brand. In addition to spending time on it and learning by experience, I guess one can also begin by joining various tutorials available on the Internet itself. By the way, I am new to LinkedIn too and have found this resource quite useful. It is a new book called "How to REALLY use LinkedIn" by networking expert Jan Vermeiren. Check it out, you can find a free lite version at <a href="http://www.how-to-really-use-linkedin.com/" rel="nofollow">http://www.how-to-really-use-linkedin.com/</a> Nicely written! Social networking will soon become the most effective way of building your professional career and creating a personal brand. In addition to spending time on it and learning by experience, I guess one can also begin by joining various tutorials available on the Internet itself.

By the way, I am new to LinkedIn too and have found this resource quite useful. It is a new book called “How to REALLY use LinkedIn” by networking expert Jan Vermeiren. Check it out, you can find a free lite version at http://www.how-to-really-use-linkedin.com/

]]> By: Crystal Thies http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/comment-page-1/#comment-33 Crystal Thies Sun, 28 Jun 2009 15:49:04 +0000 http://crystalclearbuzz.com/?p=155#comment-33 Allen, I agree with you 100% that you eventually need to do more than that; this is just a minimalist suggestion to reduce the overwhelm that I've heard from many people to get them to actually take real steps into the arena. "Getting dressed" means that once you get this piece going, you get comfortable with it, and then circle around and add another social network, or improve the layout and design of your blog or website, or add a Squidoo page, or revamp your LinkedIn profile, etc. I also want to say that although I'm on both LinkedIn and Facebook, because my business is mostly b2b and not b2c, I choose to use Facebook only for personal relationships. That's a decision that each person will ultimately have to make for themselves. Thanks for the comment! Allen,

I agree with you 100% that you eventually need to do more than that; this is just a minimalist suggestion to reduce the overwhelm that I’ve heard from many people to get them to actually take real steps into the arena. “Getting dressed” means that once you get this piece going, you get comfortable with it, and then circle around and add another social network, or improve the layout and design of your blog or website, or add a Squidoo page, or revamp your LinkedIn profile, etc.

I also want to say that although I’m on both LinkedIn and Facebook, because my business is mostly b2b and not b2c, I choose to use Facebook only for personal relationships. That’s a decision that each person will ultimately have to make for themselves.

Thanks for the comment!

]]> By: Allen Price http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/comment-page-1/#comment-32 Allen Price Sun, 28 Jun 2009 05:58:12 +0000 http://crystalclearbuzz.com/?p=155#comment-32 Agreed on all points except that I think you need to push yourself just a bit more and do LinkedIn AND Facebook. A lot of people say Twitter is a flash in the pan but I think that, too, is worth some of your time. On Twitter, it's worth having a persona - business or personal - and focusing your "tweets" around some common themes. It can be a solid way to bring viewers to your website. It's painful to start a blog, write a post, stick it out there and.... wait. Then you write another one, do the same thing... and wait some more. Crystal is right: it's just like getting dressed with everyone watching. Get over yourself and jump in! My website/blog is hardly finished either but here it is for the world to see! http://firstthirdconsulting.com/blog/ Oh, yeah. have some fun while you're at it! Agreed on all points except that I think you need to push yourself just a bit more and do LinkedIn AND Facebook. A lot of people say Twitter is a flash in the pan but I think that, too, is worth some of your time. On Twitter, it’s worth having a persona – business or personal – and focusing your “tweets” around some common themes. It can be a solid way to bring viewers to your website.

It’s painful to start a blog, write a post, stick it out there and…. wait. Then you write another one, do the same thing… and wait some more. Crystal is right: it’s just like getting dressed with everyone watching. Get over yourself and jump in! My website/blog is hardly finished either but here it is for the world to see!

http://firstthirdconsulting.com/blog/

Oh, yeah. have some fun while you’re at it!

]]> By: Internet Marketing Email » Blog Archive » Does Social Media Overwhelm Have You at a Dead Stop? | Crystal ... http://crystalclearbuzz.com/2009/06/27/does-social-media-overwhelm-have-you-at-a-dead-stop/comment-page-1/#comment-28 Internet Marketing Email » Blog Archive » Does Social Media Overwhelm Have You at a Dead Stop? | Crystal ... Sat, 27 Jun 2009 20:35:40 +0000 http://crystalclearbuzz.com/?p=155#comment-28 [...] Crystal Thies put an intriguing blog post on Does Social Media Overwhelm Have You at a Dead Stop? | Crystal …Here’s a quick excerptThe important thing is that it’s going and I’m developing new contacts and building credibility (at least I hope I am:-)). So, I bet you’re wondering what the 3 most important social media components are! Well, in my humble opinion, they are website, email list and one social network. If you are business-to-business, that social network is LinkedIn; and if you are business-to-consumer, that social network is Facebook. It has never been cheaper or easier to get a bare … [...] [...] Crystal Thies put an intriguing blog post on Does Social Media Overwhelm Have You at a Dead Stop? | Crystal …Here’s a quick excerptThe important thing is that it’s going and I’m developing new contacts and building credibility (at least I hope I am:-)). So, I bet you’re wondering what the 3 most important social media components are! Well, in my humble opinion, they are website, email list and one social network. If you are business-to-business, that social network is LinkedIn; and if you are business-to-consumer, that social network is Facebook. It has never been cheaper or easier to get a bare … [...]

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